Overview
DIG INN | Seasonal, fresh food is a mobile application designed to streamline the ordering process for healthy, seasonal meals from DIG restaurants. The app focuses on user convenience, allowing customers to easily browse menus, customize their orders, and arrange for delivery or pickup. A significant draw is its integrated rewards program, where users earn points for every dollar spent, progressing through loyalty tiers to unlock exclusive benefits. This incentivizes repeat business and fosters a strong customer relationship.
Beyond just ordering, the DIG INN app serves as a comprehensive tool for customers to engage with the brand. Users can locate their nearest DIG restaurant, explore the seasonally changing menu (which highlights vegan options and allergy information), and even reorder past favorites through a detailed purchase history. With features catering to both immediate meal needs and long-term loyalty, the app aims to make healthy eating accessible and rewarding for its users.
Key Features
- DIG Rewards Program: Earn 10 points for every $1 spent on delivery or pickup orders through the app, progressing through loyalty tiers for exclusive rewards.
- Fast & Free Delivery/Pickup: Conveniently order lunch or dinner for quick, complimentary delivery or scheduled pickup.
- Online Ordering & Store Locator: Easily place food orders online, find the closest DIG restaurant, and view its current menu.
- Order Customization: Build personalized meals by selecting ingredients like bases (farro, rice), greens, and proteins (charred chicken).
- Seasonal Menu Browsing: Explore a regularly updated menu reflecting seasonal ingredients, including vegan options and allergy warnings.
- Order History & Reordering: Save favorite items and reorder from past purchases for quick and easy meal satisfaction.
Who It's For
This app is perfect for health-conscious individuals and busy professionals residing in cities like New York, Boston, and Philadelphia, where DIG restaurants are located. It caters to those who value fresh, seasonal ingredients and appreciate the convenience of mobile ordering, delivery, and a robust loyalty program. Users looking for quick, customizable, and vegetable-rich meal options will find this app particularly useful.